Brighton & Hove Chamber of Commerce

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Jonathan Hirsch - HirschWorks

Jonathan Hirsch is an independent interactive media consultant who specialises in planning, strategy and creative solutions for internet and multimedia projects.

He works equally with project commissioners and suppliers. He helps commissioners realise value and effectiveness from their new media investment. He helps suppliers - such as web developers, design studios, marketing agencies, and IT consultancies - win tenders and deliver results to their clients.

Jonathan brings the benefit of a keen analytical mind backed by substantial experience and expertise, as well as a rarely found cross-disciplinary understanding - encompassing business, content, design and technical issues.

He has a thorough appreciation of the needs of clients and suppliers, and of the challenges inherent in bringing a new media project to successful fruition.

Jonathan has worked in the interactive media industry since 1995 when he gained his Master's Degree in 'Design for Interactive Media'. Prior to setting up HirschWorks at the beginning of 1999, he was a Director of two well-respected Brighton-based new media design agencies - The Art of Invention and Fahrenheit 451 - where early projects included Shell International's award-winning corporate web site and the Foreign and Commonwealth Office's 'Britain in Brief' CD-ROMs.

He has been a visiting tutor at the Royal College of Art, Central Saint Martin's College of Art and Design and Middlesex University, and has provided new media training for the Central Office of Information and The Open Society Institute in Prague.

As an independent consultant, notable projects have included strategic consultancy for the Countryside Agency and Pearson's Broadband Educational TV pilot; human-computer interface usability consultancy to Freeserve; an independent evaluation of a publicly funded project on behalf of SEEDA and SkillsTrain; and a large-scale web site review project for DANTE.

Jonathan authored the National Interactive Media Skills Strategy for Skillset (the Sector Skills Council for the film, television, video and interactive media industries) and subsequently helped to develop their National Occupational Standards for the sector. He also sits on the Skillset Research Committee, where he has assisted in the development of their annual industry census.

You can visit Jonathan's web site at www.hirschworks.com